JUST DONT PRESS THE RED BUTTON HOW TO

The world’s biggest movie house, Netflix, has no cinemas. The world’s biggest accommodation company, Airbnb, owns no hotels. Digital used to support the physical world, but the tables have turned. There's a chance to leave your competition spluttering in your digital exhaust. They do it consistently, so, over time, they become the one - the trusted authority that everyone wants to do business with.įour things have created a window of opportunity for new video professionals. Then, imperfectly and humbly, they show up on video. So they learn new rules and they get new tools. Regardless, they decide it’s important for their business that they turn up on video. New video professionals are busy business professionals who find video too technical they don't feel comfortable in front of the camera, and they don’t know what to say. I just followed all his steps and now I can’t get enough of it!' Rochelle¹ is a new video professional. Julian showed me the importance of authentic videos and taking imperfect action. Here's what she wrote in full: 'I had a real psychological block about recording myself on video. For details, contact the author at the address above. Special discounts are available on quantity purchases by corporations, associations, and others. For permission requests, write to the publisher, addressed Attention: Permissions Coordinator, at the address below. No part of this publication may be reproduced, distributed or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law.

JUST DONT PRESS THE RED BUTTON HOW TO

How to show up on video and win more trust, more authority, more clientsĪll rights reserved.

Just dont press the red button